Social media companies are generating a lot of buzz these days. In part, this is due to the thriving mobile community. In the mobile world, everyone can share their thoughts and experiences easily. In other words, we are all part of a social experience.
But is there money to be made in the fast moving social media world? What are the social media companies that we can invest in? When we mention the words “social media”, two giant companies immediately jump to mind – Facebook and Twitter. It looks like almost everyone is on Facebook and Twitter. There are several second tier social media sites out there, but these two are the biggest. Can you invest in these companies and turn a profit? The answer is yes, but you have to move quickly.
Investing in Facebook.
Facebook has an advertising platform that allows advertisers to buy clicks. You can send the traffic anywhere you want – back to a Facebook Fan Page or to your own website. The secret to success is to find a niche with moderate competition so that your campaigns remain profitable. Niches that are too competitive will drive the cost per click sky high. Niches with low competition usually means that there is not much money in the niche. So it’s up to you to start digging for a profitable niche that can remain profitable for you.
If you don’t have the money to invest in clicks, then you can invest your time. Spend some time on Facebook to network with others. Usually, by word of mouth, your network can grow pretty quickly. You may then make full use of your contacts to set up joint ventures, partnerships, joint projects, and so on.
The risk will be higher if you are paying for clicks, since you stand to lose your advertising dollars. But if you just invest time in Facebook, it’s almost a guarantee that you will turn a profit.
Investing in Twitter.
Twitter is a micro blogging platform and works differently from Facebook. Unlike Facebook, you can’t set up Fan Pages or share lengthy content on Twitter. Each message (also known as Tweet), has a maximum of just 160 characters. Use them up and you are done. You can’t embed images or videos. So all your content will have to be posted somewhere else – on your blog or website.
With a Twitter account, you can follow others and others can also follow you. Each Follower is also known as a fan. To be successful in Twitter Marketing, look out for accounts with thousands of genuine followers. You may then buy Sponsored Tweets from them and advertise your own products and services.
Will this guarantee a profit? If you have a landing page that converts very well, you can make a killing with this method.
Source by Darren W Chow